Frequently Asked Questions
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What services are available at DS Grafx?   


What is the 'turnaround time' for projects?   


What marketing background does DS Grafx have?   


What is the difference between CMYK and RGB?   


Which digital photographic format is preferred for publications; for the web?   


Does DS Grafx provide web site maintenance? Web site optimization?   


Are there differences in using Mac or PC platforms for publications? For the web?   


What is the resolution for 'publication-ready' graphics? What is the minimum resolution for digital images?   

   What services are available at DS Grafx?

   Small businesses usually require the same tech support that is used by mid-size to large corporations. This is especially true for internet services companies where donning of several hats can determine it's success or failure. For a graphic design company, the ability to work with equal competence in both creative and technical fields is paramount. In today's market place, skills depend on total confidence in all processes of that ability, in this case, graphic design.This means optimizing and maximuming marketing from either print or internet.

DS Grafx does all these things, as well as, in-house photography, technical illustration, package design and the ability to communicate with people in all walks of life.

   What is DS Grafx 'turnaround time' for projects?
   Clients are very valuable to DS Grafx, especially in today's economic climate, so a 24 hour turnaround time is standard. Like anything else, the larger jobs which are more involved and require more time, necessitate a bit of planning and coordination before the creative process begins: you wouldn't want it any other way.
   What marketing background, if any, does DS Grafx have?
   From a strictly professional point of view, eight years in Mobil Oil's Corporate Design and Graphics department as well as the past ten years working with small & mid sized companies helping them to use their limited marketing dollars in a way that best suit their needs, has made a big difference in the quality of graphic design
   What is the difference between CMYK and RGB?
   These are acronyms for the two main methods of displaying a full range of color to mass audiences. CMYK (cyan, magenta, yellow, black) refers to the four inks that are used in offset printing. RGB (red, green, blue)
   Which digital photographic format is preferred for publications; for the web?
   Digital formatting refers to photographic files that have been saved either from a source such as a camera or a CD or the internet, with an extension of .jpg, .gif, .tif, .png, .bmp, eps, .pdf, .psd and so on. Differences in formats are generally a result of functionality, and when it comes to resolution, size does matter. The optimal size for internet photos is 72 dpi, any higher resolution for the web and it slows down the download speed. For publications however, any less than 300 dpi and you run into fuzziness and/or posterizing and a general loss of clarity.
   Does DS Grafx provide web site maintenance? Web site optimization?
   Are there differences in using Mac or PC platforms for publications? For the web?
   What is the resolution for 'publication-ready' graphics? What is the minimum resolution for digital images?
   The optimal size for internet photos is 72 dpi, any higher resolution for the web and it slows down the download speed. For publications however, any less than 300 dpi and
 
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